The overall goal of our services are to bring your ideas to life and help your brand tell a story about you and your business.
A logo is much more than just a picture. It's the first thing a customer will associate with your business. It is the front page of your company and it MUST tell a story. What do you want the world to know about your company? Whether it's professional with clean lines and simple text or full of color and a little outside of the box, your logo IS your company. It's the cover page to your brand story. This is something you do NOT want to take lightly or throw together. Let us build a logo that tells your brand story.
One of the best marketing tools that you already own are yourself, your staff members, and happy clients. These people know your company better than anyone else, at the end of the day, are your only ambassadors. So why not use them as a walking advertisement with custom apparel? Nothing says professionalism more than a crew member showing up to a job in branded apparel.
A recent study showed that young professionals were far likely to create corporate loyalty when being given gifts within the first three months of employment. Let's face it, we live in a world where words of affirmation and small gifts have expanded beyond love languages between couples and into the workplace. What better gifts to give than branded merchandise? Offer them something that helps your staff feel like the valued part of the family they really are.
Moreover, a happy client is far more likely to spread the word about your business if they have "conversation starter" such as a cap or a shirt.
Branded merchandise is the best marketing tool that you DON'T already own. Here are 5 reasons why you need branded merchandise for your small business:
1. Cost Effective Marketing Strategy
Branded merchandise, such as a pen, is more cost-effective than traditional media because it's tangible. It will create multiple impressions for the same cost and it's a conversation starter from one of your own brand ambassadors, your happy client.
2. Brand Recognition
Statistics have also shown that:
i. 50% of individuals use promotional products daily.
ii. 6 out of 10 individuals keep promotional products for two years.
iii. 15% of the individuals have said that after receiving promotional products, their impression of a company was more positive.
3. Create Brand LOyalty
Acquiring new customers costs six times more than retaining an old one. Company merchandise drives customer loyalty. Every person loves receiving something for free. And when a customer gets something useful and unexpected, they experience a feeling of pleasure. This positive emotion connects them with a brand. As per the latest statistics:
i. 85% of consumers do business with a company after receiving a promotional product.
ii. 89% of the people who received promotional products in the past 24 months remember the name of the company.
4. MOdern-Day Business Card
Business cards are a great way to introduce business to potential clients. While business cards have always been an incredibly valuable business staple, promotional products are new-age business cards. Just put yourself in the shoes of your customers. The chances of throwing these items are lesser as compared to a paper card. Also, as you will probably be using a promotional product on a daily basis; you will end up remembering the company for a longer period.
5. Customer Rapport
We all know that customers are the lifeline of every business. The success of any business largely depends on the potential customers as at the end they are the ones who will buy the products or services. But maintaining a relationship with customers is one of the most significant and difficult activities that a company needs to perform. Giving company merchandise to potential customers will not only add a personal touch but also encourage them to refer your brand to their friends and family.
With access to over a million products, it's impossible to list everything we have to offer in one place. We prefer to sit down and discuss your goal for a promotional product and then recommend 10-20 items and narrowing it down from there.